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Tag: marketing

Stop Selling to Other Authors

Stop Selling to Other Authors

I want to point this out because one would think this is rather fundamental, but it’s not. It really, really isn’t. Other writers are not your customers. Let me say it again, louder for everyone in the back: OTHER WRITERS ARE NOT YOUR CUSTOMERS! Will other writers buy your book? Sure, sometimes they will. Sometimes they’ll pick it up on KU to read it and help you out (I do this a lot). But I see so many writers completely…

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Twitter and Social Interaction

Twitter and Social Interaction

In my last social media post I talked about Facebook and interaction, marketing, and the upcoming changes. In this one, I get to rag on Twitter. The terrible, terrible user interface update aside, Twitter is becoming an unusable platform as well. Especially for its users. It has never been a great social media site for sales, but it could be used as a way to connect and reach new readers by interacting with them. People buy from creators that they…

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